DISCOVER PROJECT

DISH Hardware Engineering

Projects for Independent Living

Understand barriers to living independently

September 2024

—Identify unmet needs of the 65+ population by exploring their biggest challenges and goals related to living independently for as long as possible.

Role

UI/UX, Researcher and Designer

Problem statement

We discovered that the service or product potential is often only partially explored due to the time and effort needed to learn and support a new and existing devices. So when the value proposition is unclear, the risks associated with Aging in Place can increase.

Hypothesis: Caregivers and those aging in place want to easily manage and support services that keep them connected to what matters most so
they can age actively in place .

Week 1- Design Strategy / Understand/ Define

Week 2- Script Design / Recruitment

Week 3- User Interviews / Synthesis/ Affinity Mapping

Week 4- Recommendations

Approach

User Interviews

Conducted market research to identify the top barriers to aging in place and technology adoption. Engaged with the target audience through qualitative studies, including designing interview goals and scripts, managing recruitment and scheduling, and conducting interviews.

USER INTERVIEWS: Set goals, designed interview scripts, sent recruitment emails, and scheduled and conducted both in-person and virtual interviews.

Research Synthesis

Collaborated with stakeholders to involve them in the research process. Delegated tasks such as watching and taking notes from recorded interviews, and led a synthesis workshop to identify key opportunities and pain points shared by participants.

NEXT STEPS: Presented research findings to executive leadership to communicate the support needed for next steps and experiments aimed at further identifying DISH’s opportunities to address the needs uncovered during the research.

Following the presentation, an empowered team was formed to vet a small startup aligned with our target market. Our goal was to determine if we could leverage the startup's offering with our customer base to assess viability and user value. In parallel, I helped extend the research across the company by integrating it into our annual innovation Hackathon.

Related Projects from this Research

Jubilee TV for DISH Commercial and Residential

Embedded AI and Presence Detection

Device Management and Family Connections

DISH 60.0 Remote

This research helped executive sponsor more aging in place related projects to identify DISH's opportunity to help those living independently


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